ABOUT US

Our Company
Purpose-driven. Compassionate at heart. A family endeavor.
Awareness Avenue was founded in 2016 by Mikkel Guldberg and his partner Louise with a mission to create symbols of love, connection, and self-expression through exceptional quality jewelry. We believe in the power of empathy, simplicity, and kindness, the brand started with the aspiration of impacting lives by enriching personal journeys and fostering shared connections.
Since its inception, Awareness Avenue has grown exponentially beyond the pairs wildest imaginations, becoming a beacon of inspiration for countless individuals across the nation. Our team now includes a devoted group of individuals committed to enhancing lives through creating, gifting, and promoting self-awareness and personal growth.
Our Product Commitment
Symbolically Crafted To Last a Lifetime.
Our creations at Awareness Avenue are meticulously crafted using the highest quality materials, including semi-precious metals and ethically sourced materials.
Our founders, with their strong focus on the customer experience, have nurtured relationships with leading jewelry artisans and manufacturers over the years, ensuring an unwavering commitment to quality and craftsmanship.
Our pieces are free from base metals and brass, standing as a testament to our dedication to purity and excellence. Dive deeper to learn more about our stringent material standards and our unwavering commitment to delivering extraordinary value.
