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Our Bestselling Collection

The Ocean's Embrace. Each turquoise beauty purchased supports the largest ocean cleanup in history via our donation program.

Ethical Jewelry With a Cause

All of our original designs in one collection. Each purchase supports Diamonds for Peace. Let's put an end to exploitation in the jewelry industry.

Gifts From the Heart

A gift they will never forget. A collection of premium gift jewelry with complimentary gift cards in support of the Make a Wish Foundation to aid children around the globe.

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Over 260.000 Happy Customers.

The Ocean's Embrace: Where Beauty Merges with Ocean Care.

Turquoise original designs inspired by the ocean, crafted for its conservation; each purchase aids the largest ocean clean up effort in the world.

Original Designs by Awareness Avenue

Each piece is made with the finest ethical gemstones - in support of Diamonds For Peace to end the blood diamond crisis and support working conditions and human rights for diamond miners.

Crafted for Cause: Where Elegance Meets Action.

At Awareness Avenue, we craft more than just jewelry – we shape a brighter future. Every piece symbolizes a cause, with collections directly supporting global charities. Our designs support efforts from ocean preservation to mental health awareness. Together we make a lasting positive impact on our world. You can read all about our donations HERE.

Best Selling Collections

The Oceans Embrace Collection

A collection of turquoise jewelry pieces. Originally designed by Awareness Avenue. Each purchase supports the largest ocean clean up in the world.

Original Designs by Awareness Avenue

Each piece is made with the finest ethical gemstones - in support of Diamonds For Peace to end the blood diamond crisis and support working conditions and human rights for diamond miners.

Gifts From the Heart

Explore our heartfelt jewelry paired with personalized gift cards. Each purchase supports the Make-A-Wish Foundation, gifting love and giving hope.